When beauty influencers start bulk-buying brands on their trips abroad, you know they must be onto a good thing. Curél is the latest insider fave to get everyone talking – Japan’s No.1 sensitive-skin brand is finally available in the UK, exclusively at Boots. So, why the buzz? Curél works to not only soothe and restore dry, sensitive skin, but to help build a luminous, dewy glow that makes your complexion truly gorgeous. Think cutting-edge ceramide technology, plus ancient Japanese tradition – without the trip to Tokyo!
Ceramides are at the heart of the Curél solution. These natural lipids (fats) help keep skin peachy soft and also reinforce its barrier to reduce future sensitivity. Curél’s advanced ceramide technology helps to make a visible difference to skin.
In Japan, how you apply your skincare is just as important as which products you use. Curél is designed around the traditional methods of double-cleansing and double-moisturising. Here’s what you need to know…
Using two different, but gentle, cleansers may help skin prone to irritation.
Start with NEW Curél Makeup Cleansing Gel EXCLUSIVE (130g), to dissolve make-up and deep-down grime while protecting the skin’s precious ceramides.
STEP TWOFollow with NEW Curél Foaming Facial Wash EXCLUSIVE (150ml), to sweep away any surface impurities, leaving skin perfectly clean, but never tight.
Facial lotions, or ‘pre-moisturisers’, are essential to the Japanese skincare routine, designed to prep the complexion to better absorb moisturiser.
STEP ONEApply NEW Curél Moisture Facial Lotion Enrich EXCLUSIVE (150ml), to clean skin. This delicate lotion instantly softens, calms and relieves tightness.
Follow with NEW Curél Moisture Facial Milk EXCLUSIVE (120ml), a feather-light moisturiser containing advanced ceramide technology and squalene for next-level softness.
Drier skin types may prefer NEW Curél Intensive Moisture Facial Cream EXCLUSIVE (40g), which has the same signature-ceramide formula as the milk, but in a richly pampering cream.
NEW Curél Moisture Eye Zone Essence EXCLUSIVE (20g), is the perfect add-on. This weightless wonder helps the skin under the eyes feel refreshed.