Finally, some positive news shining through all the doom and gloom. We’re grinning cheek to cheek at this discovery: University of South Australia research recently found that the act of smiling can trick your mind into being more positive, simply by moving your facial muscles. This research couldn’t have come at a better time.
So it’s a bit of a downer that half of Brits hate their smile, and one in ten use corrective apps to make their teeth look whiter in photos on social media. Time to share the easiest ways to keep your gnashers the right side of pearly white so you can smile your way to positivity – no filter needed.
We’ve saved the best until last, though. The most important way to keep a killer smile? Brushing your teeth and flossing between them regularly. And that’s where Colgate Max White Ultimate Idealist Whitening Toothpaste comes in. This enzyme-boosted wonder product contains a professional whitening ingredient, and it reverses up to 15 years of discolouration!* And, crucially, it’s non-abrasive.
So what are you waiting for? Get brushing and smile your way to feeling positive. And don’t forget to check out Colgate’s campaign to get us smiling at #poutfree.